Dinosaur With Stephen Fry // Channel 5
The launch of a brand new documentary series for Channel 5 hosted a number of challenges especially being that the heavy 3D nature of the show meant footage wouldn't be available in time for some elements of the campaign leading to commissioning our own 3D models of select dinosaurs to create teasers, idents, print, and junction “Invasion” takeovers where Dinosaurs destroyed other promos being broadcast on the channel.
Campaign consisted of Bespoke idents, Launch TVC and Teasers, Junction Takeovers, AR experience, Print
Creative Director / Senior Creative
Teaser
Invasion Takeover
Ident
Launch